ResearchingEmployers

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Researching Employers

When it comes to landing the job, knowledge is truly power. In order to have something substantial to say, in both your cover letter and when you are in an interview, it is crucial that you find out all you can about the company or ogranization you are applying to.

Why Research the Employer?

To find out if you really want to work for them

To show your interest in the position

To illustrate your ability to research

To hook the reader in your cover letter

To have more to say in the interview

How to Start your Research

Visit the company's website - read the mission, vision, & values

Google the company - check for good & bad press

Ask people if they've heard of the organization

Do a background check on them at the Better Business Bureau

Conduct a casual informational interview with someone who works in that field

For more researching tips visit:

Virginia Tech Career Services

About.com

University of Toronto Career Centre

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	Why Research the Employer?
	To find out if you really want to work for them
	To show your interest in the position
	To illustrate your ability to research
	To hook the reader in your cover letter
	To have more to say in the interview

	How to Start your Research
	Visit the company's website - read the mission, vision, & values
	Google the company - check for good & bad press
	Ask people if they've heard of the organization
	Do a background check on them at the Better Business Bureau
	Conduct a casual informational interview with someone who works in that field